Barbie London trip
We emerged ourselves in the world of Barbie with a three-days trip to London with a group of amazing content creators.
From enjoying a delightful high tea to glamming up for a lovely dinner with a cool product sneak peek, to taking in the amazing views from the London Eye, this trip was filled with unforgettable moments. The highlight? Attending the grand opening of the Barbie exhibition at the London Design Museum!
The trip created huge exposure, with 93 content pieces with a total reach of 4.5M.