Periscope Exterior 005 Adriaan Claerhout 6 K Expand

Periscope House

Name: Day One
Price range: $

From Red Carpets to Blueprints: Day One’s passionate detour into architecture and future lifestyle
At Day One, we usually specialize in entertainment marketing. But this spring, we were invited to lead a PR project for a player in an entirely different arena: architecture.

Metamorphic Art Studio and Group Ceyssens brought us on to handle comms for their Periscope House project, unveiled at the Venice Architecture Biennale. A visionary underground building powered by solar and gravitational energy, the Periscope concept isn’t just innovative, it’s dynamic and poetic.

Was it outside our usual comfort zone? Absolutely.
Did we love every minute of it? 100%.

We immersed ourselves in architectural and lifestyle press, technical storytelling, and international media outreach securing national and global coverage that’s still rolling in.A big thanks to our clients for trusting our agency with a project of this ambition. We’re proud to be part of it. Catch the project live at Palazzo Mora, Venice until 23 November.