The Elder Scrolls IV: Oblivion Remastered

A legendary return with maximum impact After 25 years, one of the most beloved RPGs of all time made a spectacular comeback. The Elder Scrolls IV: Oblivion Remastered—the reimagining of Bethesda’s iconic, genre-defining classic—launched as a surprise "Shadow Drop" following a brief announcement livestream. 

Day One MPM was at the heart of the launch strategy for both Benelux and France, managing all press and PR efforts with precision and speed. With a razor-sharp rollout plan, we mobilized an extensive network of journalists, reviewers, bloggers, influencers and streamers within hours of the announcement—ensuring rapid, wide-scale coverage across every major platform. 

By orchestrating a highly coordinated media push in two key European markets, we helped turn The Elder Scrolls IV: Oblivion Remastered into one of the most talked-about and successful shadow drops to date.